Ella Marder

Over the last 15 years, Ella Marder has secured her reputation in the curation, creation, development, production and promotion of transatlantic cultural programming, events and partnerships. Working closely with diverse high-level organizations and artists both in the US and across Europe, her greatest passion is bringing people together, inspiring connection, creativity and collaboration. 

She has internationally shaped some of the most innovative and directional content and programming platforms - from the Cultural Services of the French Embassy and the French Institute in NY to the Brooklyn-based Art Center Pioneer Works, to global hospitality companies such as NeueHouse and Oberon, or Europe-based conference series such as Les Napoleons and Unfinished. 

Ella has extensive experience conceptualizing and executing curatorial projects, cultural programming and live experiences, building membership and cultivating community, creating digital, print and video content, heading up marketing and communication efforts, and leading brand strategy and creative direction for global corporations.

Prior to leaving Paris in 2008 (where she was born and raised, and where she graduated in Art History, Modern Literature & Film), Ella was an art writer for various publications, founded the cultural section of online magazine Rue89, and worked on exhibition production. She is a certified yoga teacher, music lover and flautist. Also a passionate dancer, she mostly rejoices in connecting people and dots.

Daniel Horowitz

Daniel Horowitz is an artistic and creative director known for his visionary approach to cultural heritage projects across the United States, Europe, and the Middle East. With a foundation in visual art and two decades of international experience, he brings a rare blend of conceptual depth and hands-on craft to every engagement. His work is defined by a sensitivity to the metaphysical and emotional dimensions of experience design, always seeking new ways to tell stories that resonate across time, culture, and medium.

Daniel is often tapped to lead multidisciplinary teams—architects, designers, artists, and technologists—into uncharted territory in museum and exhibition design. His creative direction is informed by a lifelong studio practice and a rich cross-pollination of influences from both art and science. Prior to focusing on large-scale cultural infrastructure, Daniel led creative initiatives for film festivals, publishing houses, art collections, as well as a weekly illustrator for The New York Times.

A turning point in his career came in 2019, when he won the international competition to design the Warsaw Ghetto Museum. The project marked a bold reimagining of historical narrative within a museum context and cemented his reputation as a transformative force in heritage storytelling. Since then, Daniel has been commissioned to lead several major projects in the Gulf region, including several new museums in Saudi Arabia and Abu Dhabi, collaborating closely with the Royal Commission for AlUla, NEOM, Miral and DCT.

Fluent in multiple languages and deeply attuned to global cultural contexts, Daniel brings a holistic, future-facing vision to every project—from concept development to team leadership to final execution. Alongside his creative direction, Daniel is an internationally recognized painter, a practice that continuously informs his approach to spatial and narrative design.